Hiya vs Firstday vs SmartyPants vs NuBest: The Ultimate Multivitamin Showdown for Kids

Once you decide to give your child a multivitamin for maximum growth and health, the next step is choosing which one to try. Almost one in four children takes a kids daily multivitamin to supplement their diet. But which multivitamin will work best for your child? Below, we’ll explain the pros and cons of four top kids multivitamins, so you can combat missing nutrients from picky eating, and help your child learn healthy habits around a balanced diet.

Are you ready to give your kids a Made in USA supplement for height growth to help them grow healthy and strong? Order your NuBest supplements today.

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Overview of Top Children's Multivitamins

Each of the kids vitamins below have some things in common. First, they provide essential nutrients that may be missing in your child’s diet. These vitamins and minerals (called micronutrients) play an irreplaceable role in bone growth, brain development, and a strong immune system. 

Kids have picky palates, and most multivitamins for children are designed to have a taste kids love. All the multivitamins we’ll compare have gone through third party testing to ensure maximum safety (free of heavy metals or other toxins).

But kids daily multivitamins can differ a lot, too. Some come in chewable tablets, while others are gummies or capsules. Quantity can also vary: Smarty Pants recommends four gummy vitamins a day, while your child can take just one Hiya chewable daily. Beyond dosage, kids multivitamins can come in a few forms: NuBest offers chewable tablets and nutritional shakes, while other companies stick to gummies only.

Keep reading for all the details on the top multivitamins available!

Features NuBest Tall Kids Hiya Kids First Day SmartyPants
Form Chewable tablets & shakes Chewable tablets Gummies Gummies
Age Range 2-4, 5-9, 10+ 2+ to teens 4-13 2+ (toddler version available)
Sugar-free
Gluten-free
Vegan Options available
Price Range Better long-term value $30/month $39 ($21.84 with subscription) $17.99 - $27.99
Customer Rating Not provided 4.7/5.0 (Trustpilot) 4.5/5.0 (Trustpilot) 4.5/5.0 (Amazon)
Special Features Growth support, age-specific formulas Refillable glass jar, sticker pack Organic fruits & vegetables blend Includes fish oil

Hiya Multivitamin: Subscription-Only Chewables

Hiya multivitamins were designed in 2020 by two fathers who wanted a kids vitamin option with zero added sugar or artificial additives. But some parents still ask, “Is Hiya good or bad and why?” Like any kids supplement, Hiya vitamins have positives and negatives:

Pros of Hiya Vitamins:

  • The first order comes in a refillable glass jar with stickers for decorating

  • All shipments after the first come in recyclable refill pouches

  • Subscription deals available for multiple children

  • No added sugar, artificial additives, and dyes

  • Gluten and dairy-free

Cons of Hiya Vitamins:

  • Monthly subscription required — not sold in stores

  • More expensive than other brands

  • Limited history

Customer Rating 

Trustpilot rating: 4.7/5.0

Innerbody rating: 3.9/5.0

  • Price: $30 for a 30-day supply

  • Design: Chewable (dissolves quickly), refillable glass bottles, sticker pack

  • Taste: Sweetened with monk fruit extract and mannitol

  • Nutrient Profile: Includes vitamin A, vitamins B1 and B12, vitamin C, vitamin D, vitamin E, and vitamin K, as well as minerals like calcium, selenium, and pantothenic acid

What age is the Hiya multivitamin suitable for?

Hiya vitamins are suitable for children ages two through mid-teens.

Hiya Multivitamin Yellow Box

First Day Multivitamin: Vegan Gummies with Limited Age Range

First Day vitamins states its mission is to fight “hidden hunger,” which means a deficiency in micronutrients (vitamins and minerals). Over two billion people worldwide live with hidden hunger, and kids daily multivitamins can help to combat this. Here’s how First Day measures up:

Pros of First Day:

  • Made with a blend of organic fruits and vegetables

  • Natural colors and flavorings

  • Vegan and gluten-free

  • Gummy multivitamin

Cons of First Day:

  • Some reviewers say the gummies are too sticky

  • Each multivitamin serving costs $1.00

  • 2 grams (g) of added sugar

  • Gummies may melt easily

  • Limited age range (4-13)

Customer Rating 

Amazon rating: 3.9/5.0

Trustpilot rating: 4.5/5.0

  • Price: $39 per bottle ($21.84 with a subscription)

  • Design: Gummies, recyclable packaging

  • Taste: Sweet fruit taste, with one reviewer saying they “taste just like fruit snacks.”

  • Nutrient Profile: Includes vitamin A, B vitamins (including riboflavin), vitamin C, vitamin D3, vitamin K and folate

Are First Day vitamins only for older children?

First Day vitamins are formulated for kids aged four to 13.

First Day Daily Enrichment

SmartyPants Multivitamin: Easy to Find, but High in Added Sugar

SmartyPants multivitamins were developed in 2011 by parents concerned about their children’s health and wellness. This brand offers gummy vitamins in fruit flavors, which are available at many stores. Let’s look at SmartyPants’ pros and cons:

Pros of SmartyPants:

  • Safe with allergies to milk, eggs, nuts, soy, gluten, and wheat

  • No GMOs, synthetic colors, or artificial flavors

  • Version for toddlers available (aged 2-3)

  • More affordable than other brands

  • Easy to find in stores and online

  • Includes fish oil

Cons of SmartyPants:

  • Look like candy, spiking the risk for too-high dosage

  • Must take two to four gummies per day

  • 5g added sugar per serving

  • Non-vegan

Customer Rating [taken from external websites]

Amazon rating: 4.5/5.0

iHerb rating: 4.8/5.0

  • Price: $17.99 - $27.99

  • Design: Colorful gummies, recyclable bottles

  • Taste: Sweet, several fruit flavors 

  • Nutrient Profile: Includes vitamin A, vitamins B6 and B12, vitamin C, vitamin D, vitamin E, vitamin K, and minerals like folate zinc, and riboflavin

Are SmartyPants vitamins free from artificial additives?

SmartyPants vitamins are made with no synthetic colors or artificial flavors.

SmartyPants Multivitamin

NuBest Multivitamin: Best for Comprehensive Health Support

NuBest multivitamins provide targeted nutrition so young children and teenagers can not only stay healthy but also grow taller and thrive. The makers of NuBest vitamins know kids don’t always want to eat the food they need to provide recommended levels of vital nutrients, like fruits and vegetables, grains, and low-sugar options. 

So, they created NuBest multivitamins through cutting-edge research and clinical trials so they can offer targeted nutrition parents can trust.

Main Features of NuBest Multivitamin:

  • Supports strong bone growth: Promotes absorption of calcium and other essential vitamins and minerals for strong bones

  • Boosts immune health & defense: Rich in antioxidants to protect against infection

  • Great taste: Perfect for picky eaters

  • Tailored formulas: Made for multiple age groups to target age-specific nutritional needs, such as the NuBest Tall 10+ supplement

  • Boost growth hormone: Through a blend of natural herbs and superfoods, increase the natural secretion of growth hormones to promote sleep, brain circulation, and a healthy immune system

Infographic/Image: Something like this from the website? But including the features listed just above?

nubest-multivitamin

Pros of NuBest:

  • Age-specific formulas for ages 2-4, ages 5-9, and older kids aged 10+

  • Includes more nutrients than the average kids daily multivitamins

  • Antioxidant and anti-inflammatory herbal extracts

  • Better price than other options in the long-term

  • Made in the USA in an FDA-approved facility

  • Vegan and non-vegan options of highest quality

  • Holistic formulas that promote height growth and overall wellness

What makes NuBest Multivitamin ideal for comprehensive health support?

NuBest holistic supplements have been tailored for each age group and for distinct nutritional needs, adding just the nutrients your child needs for comprehensive health support.

Cons of NuBest:

  • No supplement can help a child grow taller after their bones’ growth plates have closed (around ages 13-15 for girls, 15-17 for boys).

  • NuBest supplements may require careful storage and quick consumption once unsealed. Such formulas rich in nutrients and natural ingredients without artificial preservatives can be slightly more moisture-sensitive than average products.

Rating and Testimonial of NuBest:

Amazon rating: 4.3/5.0

NuBest Customer Review taken from Amazon

Image Alt Text: NuBest Customer Review taken from Amazon

iHerb rating: 4.6/5.0

NuBest Customer Review taken from iHerb

Image Alt Text: NuBest Customer Review taken from iHerb

  • Price: $15.99 - $59.00

  • Design: Capsules, powders, drink additives, and chewable tablets

  • Taste: Vanilla, chocolate, and fruit flavors

  • Nutrient Profile: Includes vitamin A, vitamins B1, B2 (riboflavin), B6, B12, vitamin C, vitamin D3, vitamin E, and vitamin K2, as well as minerals like copper, biotin, magnesium, calcium, and eucommia bark extract.

How to Choose the Best Multivitamin for Your Child

Many kids struggle to eat enough nutrients in their food, especially at certain ages. Parents want multivitamins that promote growth, healthy development, bone health, a strong immune system, and great sleep. Here’s how you can choose the best multivitamin for your child:

How to Choose the Best Multivitamin for Your Child

Ingredient Quality and Nutrient Profile

Study the product label to discover the ingredients inside each multivitamin. Try to steer clear of options with high added sugar and artificial dyes. Read through the “Supplement Facts” on the website or packaging and check the “% Daily Value” to see how much of each vitamin and mineral they offer with each daily dose.

NuBest Supplemental Facts label

Age Appropriateness and Dosage

Not all kids multivitamins can be taken by children of any age. Daily vitamins can have different ingredients and dosages for different age groups, so it’s important to check the bottle or packaging for an age range. 

You should be able to find this information in the Supplemental Facts area or on the front of the packaging. For example, NuBest Tall Kids has “KIDS: 2-9” clearly labeled on the front.

NuBest Tall Kids

Dietary Considerations and Allergens

You must also stay on guard for supplements which may contain a child’s allergen. Some common allergies in children include peanuts and dairy, but NuBest supplements offer excellent safety by excluding fish, shellfish, tree nuts, peanuts, gluten, soy, dairy, egg, or added colors.

NuBest certification

Cost and Value for Money

Cost-saving measures are smart in the current climate of rising costs of living, but building your child’s optimal health is a smart investment in their future. Still, you want to be sure you’re getting good value for what you spend. While NuBest multivitamins may look more expensive than other options at first glance, each pack of supplements lasts longer than other brands and supplies higher nutritional values, which means more savings for you in the long run.

Image: Does NuBest have a graphic already made to illustrate their prices?

FDA Approved Facility

The U.S. Food and Drug Administration (FDA) doesn’t regulate supplements the same way they do medications, but they do approve manufacturing facilities for safety and compliance. You can tell if a supplement has come from an FDA-approved facility if its packaging displays a “Good Manufacturing Practice” (GMP) certification. 

FDA and GMP certification

Brand Trustworthiness

Kids daily multivitamin suppliers can go over and above government regulations to establish an even more rigorous safety record and build trust with you, the consumer. For example, NuBest brings in a third-party supplement verification organization called ConsumerLab.com, LLC to sample and test their products for quality, ingredient levels, and purity.

FDA and GMP certification

How important is it to consult a pediatrician before giving my child multivitamins?

You don’t need a doctor’s prescription to purchase a kids daily multivitamin, but it’s always a good idea to check with your child’s pediatrician before starting any new supplement. The ingredients in multivitamins can sometimes interact with other medications, and their healthcare provider will advise you based on your child’s medical history.

Summary

As you search for the best kids' multivitamins, you’ll see a vast array of options. Hiya and First Day are both gluten-free, but Hiya offers chewable tablets while First Day vitamins are in gummy form. SmartyPants and First Day vitamins have added sugars, but Hiya and NuBest don’t. All vitamins have their own pros and cons, but NuBest supplements for kids offer a comprehensive lineup of vitamins, minerals, and other nutrients like protein — all of which are important for healthy growth and development.

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